What type of threat do companies like Google pose?
First, I think one threat tech companies pose is rooted in their surveillance business models, data collection, in addition to outside business relationships with governments (foreign and domestic) and other third parties. How will they use data? We’ve already seen the privacy issues, subsequent lawsuits and investigations.
Case in point, ten years ago China executed a state-sponsored cyber attack against Google and other large businesses. Many believe the attack was a response to Google’s decision to stop offering their search engine in the Chinese market due to human rights concerns. In addition the totalitarian communist state wanted to censor, monitor and limit Google search results. This began an interesting relationship between Google and the NSA (National Security Agency).
Once you investigate links with China, you will discover Google’s “Dragonfly” project. In a 2018, article from Just Security entitled, “Google’s Dragonfly: A Bellwether for Human Rights in the Digital Age”
“This “history” throws yesterday’s news about Google’s secret “Dragonfly” project, a search engine that will meet Beijing’s demands for censorship, into disturbing relief. Ever since 2010, the Chinese government has never quite gotten over the rebuke leveled against it by an uppity Western ICT company, which in retrospect clearly discredited the government on the world stage. Google took the type of action in support of human rights that few governments, let alone the private sector, would dare attempt. Of course, the Chinese government viewed the incident as a threat to regime control …. But, in the end, the Chinese government merely had to wait its challenger out, and all would be well.”
“Resisting no longer makes any business sense when the laws and policies of your country of origin and other active markets begin to resemble those of the country from which you withdrew.”
On the home front, if you want to explore Google’s U.S. partnerships with government agencies, political groups, nonprofits and the like, check out their ‘Transparency’ page.
Another interesting article was written by Harvard Law Review in 2018 entitled, “Cooperation or Resistance?: The Role of Tech Companies in Government Surveillance”
Second, I think the biggest threat comes from the Social Engineering aspect of Google’s capabilities.
Remember, social engineering is used to manipulate people. When your platform is capable of shaping thought, behavior follows. Behind every artifact or innovation is a worldview – a philosophy of the person or group that created it. What is this artifact or innovation for? What is its purpose?
What is the dominant philosophy behind driving the current and future business model at Google? Does the philosophy view humans as dignified individuals or machines or something else? What are the political and economic philosophies expressed through search algorithms and social engineering.
Everything is fine when the people at the top are of goodwill toward their fellow humans. However, when organizations and their partners become self-serving, abusive or tyrannical, a perceived threat becomes real. Individual lives and whole societies will be impacted.
I don’t think we fully understand the power and implications of these technologies.
When a company makes profits by collecting, organizing and manipulating the personal data of billions of people we must attempt to understand potential threats and risks involved. In the wrong hands, these powerful tools can cause great harm or be misused to the detriment of humanity.
At the end of the day, Google is able to curate your internet experience to the places Google wants you to go. It controls what you see and what you don’t see. In other words, Google can herd people where they want them to go through powerful algorithms. Because Google has millions of data points on billions of individuals, Google’s powerful AI (Artificial Intelligence) technology can predict your behavior with creepy accuracy. If Google can tell you where to find the information you think you are looking for but Google wants to to see and what to buy, it can tell you what to say and think. It already does.
Without anyone knowing, Google is shaping the worldview of billions of people. The question is what is the shape of the worldview Google intends for users? How will Google treat worldviews that counter it’s own? Shaping thought can be beneficial but that is what parents, teachers, mentors, artists and leaders do – not tech companies.
The First of the Ten Commandments is; “…You shall have no other gods before me”. After digging into the tech giant’s business model, activates, partnerships and philosophy, I believe Google’s first commandment is “You shall have no other gods but Google.” Think about it.
After reading this series of posts, are you seeing a general theme?
What can we do about it?
- Don’t just take my word for it, do your own research.
- Take a technology inventory. List all of the technology devices and platforms connected to you and your family.
- Take Steps to protect online privacy for you and your family. Seven Simple Steps Toward Online Privacy
- Be vigilant – Don’t allow the lure of convenience to overrule your personal convictions in regard to technology.